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 These photography specific blog topics will help you stand out. Whether you photograph weddings, specialize in boudoir photography or portrait photos are more your specialty, blogging is a powerful way to reach your ideal clients and grow your photography business. 

 Over the last couple of years, I’ve been lucky enough to work with a handful of photographers in growing their brands through leveraging a blog.

 I know how hard it can be to come up with new ideas all the time, and I’ve learned quite a bit about the industry, so I compiled this list of blog post ideas for photographers, no matter your niche. Why should you start a blog as a photographer? 

Instagram is a great resource for finding photography clients, but it can be exhausting feeling like you constantly have to churn out content.

 Blogging allows you a way to showcase your work, while clients can find you through Google and Pinterest, passively. You can create a post that continues to get traction for years to come – if you’re intentional about the topics and the way you blog about them. Psst. 

If you’re not a photographer, you can probably still take away a lot of ideas from here. But this is a part of an ongoing series of blog post ideas for different business types. If you have a request, drop it in the comments!

Here are 21 blog post ideas for your photography business 

1. City-specific recommendations 

What are the best date night spots in your city, or the cities/states you want to shoot in? Do a roundup of recommendations. Be sure to check Google first, for some opportunities that maybe haven’t been tackled yet. Some examples of blogs for engagement photographers: 12 Underrated Dinner Spots in Venice Beach, California 8 Most Photo-Worthy Ice Cream Spots in Houston, Texas 9 Romantic Florida Beach Spots To Watch The Sunset While you might get some people to your blog who are already married or are newly dating, you’re getting people from your state or city who might be the perfect fit for working with you. 

 2. Do roundups 

While you should definitely have a separate portfolio with your work, use your blog posts to promote your galleries to show off your skills and style. Do roundups that feature only your work, and maybe include some of your go-to vendors. 10 Bohemian Bridal Looks To Inspire Your 2022 Wedding 8 High Vibe Ceremony Ideas To Recreate For Your Elopement 

3. Harness your photography niche 

What’s your unique style? What kind of clients do you take on? If you focus on elopements or micro weddings, what’s so great about them? Cater your posts to this demographic. What do these clients need to know? How can you be a resource for your specific demographic? 

 4. Answer popular questions 

 Not every blog post you create will rank on Google, but it’s helpful to have a post that allows you to answer all of your most asked questions, like… “should we do a first look?” Or, “What should I expect from working with you?” What a great opportunity to sell why you’re different than other photographers! 

 5. Give them a style guide 

While I know a lot of photographers supply their clients with a Pinterest board of what to wear to a session, why not use this as an opportunity to write a blog post? If your aesthetic is a little different, use that as a way to set yourself apart. A Vintage Mood Board For Engagement Session Outfits Best Beach Outfits For Your Casual AF Engagement Photos What To Wear For Your Outdoorsy Couples Session 

6. Share about a new trend 

If you’re a wedding photographer, share the latest in the wedding industry. What dress styles are becoming popular? You can focus on one individual trend like bold colors, monochromatic color schemes, Bridgerton-inspired weddings, non-traditional elopements, or do a roundup of the latest seasonal trends. 

 7. Go hard on the audience you want to serve 

Maybe you currently don’t have a portfolio full of your dream clients – yet. But how can you tap into this ideal clientele anyway? If you can do a styled shoot, try to create multiple blog posts that highlight this dream style and do your research. Let’s say you want to do more LGBTQ+ weddings, but you only have one photoshoot – use those photos in multiple blog posts, and go hard on LGBTQ+ related content to reach your ideal audience.